- Posted by mikel on March 3, 2010
MISSOULA — March 3, 2010 — Today AgentExcel announced the
release of two new entries in their real estate agent website design product line.
The first entry is a free real estate agent web site giving real estate professionals
the opportunity to employ many of the AgentExcel site features such as Google
based maps searches for real estate listings, lead capture, and an easy content
management system that allows for some customizing on website pages. The
second entry removes the few restrictions that remain in the free real estate sites.
At only $19.99 a month it makes a compelling argument for web site affordability.
“The unique distinction of these site is that they are built on a XHTML/CSS
based content management system that allows the sites to be more easily read by
search engine spiders,” said Adaptyne CEO Brandon Smith. “This is a new
opportunity for real estate agents. We are essentially giving them the opportunity
to create a site that is better than many of the sites they currently pay for.”
“According to a recent NAR report, real estate professionals reported that over
80% of their leads came from the internet. This just goes to show that to be
competitive you have to have a website. The main features that are used by
prospective real estate clients are map based searches of what is available in their
market and an easy way to contact the real estate professional when they are ready
to tour the property. Our free sites provide those features. If you want your site
to do more for you and you have room in your budget then you should also
consider some Search Engine Optimization packages as it makes your website
much easier for your prospective real estate clients to find” states Mikel Ochs,
AgentExcel Website Design & SEM Consultant. Demand for the sites in the
beta phase has been brisk and the expectation for the full release is high.
In addition to the these two product releases there are also packages available
for larger offices and brokerages.
Adatpyne and AgentExcel are trademarks of Adaptyne Corp. in the United States and/or other countries.The names of actual companies and
products mentioned herein may be the trademarks of their respective owners.
For more information:
Jace Rutherford, 888-311-8882, jace@agentexcel.com
- Posted by mikel on February 10, 2010
You are going to spend a good amount of money for a decent site so in the end you are
going to want to choose a site that will suit your activity the best. If you want leads
(and if you will follow up with them) then a more functionally relevant website is going
to be best for you. If you really don’t want anything to do with the web and you feel that
you just need your name ‘out there’ somewhere then perhaps a less active site is a better
match for you.
Just remember that in order for a web site to be successful it must be able to excel at:
· Inbound marketing - Draw users to it
· Relevant - Contain information relevant to your clients
· Elicit Action – Your site should compel your visitors to leave their information
· Follow-up – You have to follow-up on the leads that your site generates for you
or you are not getting the full benefit of your site.
The last bit of advice that I will dispense with here is this: Don’t design your website yourself.
So many people get a brand new Mac or jump on WordPress and think that they have found
the key to ‘do it yourself.’ Ask yourself this, are your clients better off selling their own homes
without you? Of course not, and we all know the reasons why. Ergo, you should probably
let a professional build your website – for many of the same reasons. Above all, do not forget
that this site will represent you … and you as a brand.