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Building Content For Your Real Estate Website
We are currently in a difficult real estate market and a lot of brokers and agents simply do not have the budget for a complete custom designed website and $1,000.00 a month to hire an SEO professional to skyrocket their site to the top of the organic rankings. Nor do agents and brokers have the time to spend away from sales to learn and implement essential SEO tactics to get their site highly visible to drive qualified traffic to their site. Read more...
Getting Connected on the Internet
How many of Getting Connected on the Internet-for Real Estate Professionals
How many of you can remember the last time you looked up a number in the yellow pages? The world has changed in the blink of an eye and yes it is for the better. Ten years ago (before Google) most real estate agents were asking themselves should I have a website or is it just a phase like bell-bottom jeans? Today the question is “should I Twitter, Facebook and Blog? And the question is YES! There use to be a difference in real estate buyers some were online or “Internet Buyer” and searching and were very informed and others that need you to “educate” them on market values and such. Today, there is no such thing as an “Internet Buyer” everyone goes to the internet first. It is time for real estate brokers & agents to change their set point and embrace technology. Once you start, you will realize how much of a time saver it is and you can get back to living a more manageable life both business and more importantly personal. d, agents suddenly got very honest with their clients and told them that spending advertising dollars in glossy monthly magazines was a waste of money. To many sellers (who think real estate agents are over-paid) this was an excuse for not spending money. Both parties are right. Read more...
A Common Marketing Problem
A common problem among real estate agents and their marketing attempts are that they hear about different marketing strategies from a medley of sourcesA Common Real Estate Marketing Problem
A common problem among real estate agents and their marketing attempts are that they hear about different marketing strategies from a medley of sources and then they try to implement them all into their overall advertising campaign. As with houses colors are very important , you may have heard that colors Blue & Brown elicits trust & honesty, Red encourages feelings of wealth, luck and confidence, whereas too much blue can encourage feelings that discourage action and Red can create feelings of danger. You may have heard that a good site needs Flash or Java and that you need a blog. What ends up happening is that your message gets lost in the translation; it is like writing a book, one chapter at a time but in a random order. " runat="server">